As a communication and trading platform for radio and audio advertising, adremes provides a comprehensive suite of solutions for radio stations and advertising marketers who want to be prepared best for the progressive digitisation of advertising and the constant increase in technological requirements.
adremes sets up the basic technical conditions necessary for booking advertising in automated processes.
The initial focus is on a solution developed for FM radio and DAB+ and implemented as a cloud-based service (software as a service).The adaptation of adremes to online audio offerings (IP audio) and a link to DSPs is already at a planning phase.
In order to make communication between market players – both on the supply and the demand side – faster and more effective, the existing systems (scheduling and broadcast systems) are connected technologically via adremes Exchange (interface).
Constant update on latest sales figures, campaigns and bookings. Configuration section to adjust policies.
more
Automated and custom-made refining of ad inventory via supplying additional data such as weather, traffic as well as program-related or individual editorial content. Added data con be provided both automatically and manually.
more
The interface enables the technological connection of the market players‘ existing systems.
more
The rules of the negotiation (policies) of automated trading are set out by stations and marketers themselves.
more
adremes is the only European communication and trading platform for FM/DAB+ radio and audio advertising. adremes provides the best solutions for the complete automation of booking processes for radio advertising inventory.
With adremes tools radio stations and their advertising sales agencies can refine their radio advertising space by using „added data“, a set of data triggers as weather, sport, events, etc. and broadcast the right audio ad at the right time automatically.
adremes already provides interfaces to classic radio systems (scheduling and playout systems) and continues to provide more potential interfaces. 225 radio stations are currently using adremes with great success. adremes – „innovating media services“ was established in 2014 in Germany and has its headquarters in Hamburg.
adremes has a vision: we want to optimise radio and audio advertising trading and booking processes. We want to make the choice of radio advertising spots more dependent to real events and circumstances such as, for example, weather and traffic information. As an example, if it starts snowing in a region, a tire manufacturer can decide just-in-time to advertise his special offer for winter tires. We are building the first platform in Europe, in which radio advertising is totally data-driven. adremes automates the entire process from data enrichment to the booking and the payment.
To keep developing our platform and continuously adapt it to the specific requirements of our customers, we are now looking to recruit new professionals who can help to achieve our plans. Our team in Hamburg consists of experts with outstanding expertise in the radio industry – if you also want to shape the future of radio advertising with us, apply for one of the following positions, we are looking forward to receiving your application!
Please pay attention to our data protection information for applicants (PDF, German only)
Alstertor 9, D-20095 Hamburg
Phone: +49 40 4191 06 99 800