As a communication and trading platform for radio and audio advertising, adremes provides a comprehensive suite of solutions for radio stations and advertising marketers who want to be prepared best for the progressive digitisation of advertising and the constant increase in technological requirements.
adremes sets up the basic technical conditions necessary for booking advertising in automated processes.
The initial focus is on a solution developed for FM radio and DAB+ and implemented as a cloud-based service (software as a service).The adaptation of adremes to online audio offerings (IP audio) and a link to DSPs is already at a planning phase.
In order to make communication between market players – both on the supply and the demand side – faster and more effective, the existing systems (scheduling and broadcast systems) are connected technologically via adremes Exchange (interface).
Constant update on latest sales figures, campaigns and bookings. Configuration section to adjust policies.
Automatic reception or manual input of tradable audio inventory. Provision of additional information on program and editorial content.
Query and display of available audio inventory according to individual search criteria. Direct transmission of booking data to the traffic system of radio stations or marketers.
Automated and custom-made refining of ad inventory via supplying additional data such as weather, traffic as well as program-related or individual editorial content. Added data con be provided both automatically and manually.
„adremes – innovating media services“ was established in 2014 in Germany and has its headquarters in Hamburg. adremes is the only European communication and trading platform for FM / DAB + radio and audio advertising and will soon offer solutions for digital audio as well. The technology company provides the best answers to the extensive automation of booking processes for radio advertising inventory.
Furthermore, thanks to adremes´ tools, radio stations and their advertising sales agencies can refine their radio advertising space in FM and DAB + by using added data. The policies (i.e. the rules of the game) of automated trading are directly decided by radio transmitters and marketers themselves. adremes already provides interfaces to classic radio systems (scheduling and playout systems) and continues providing more potential interfaces.
Chief Executive Officer (CEO)
Prokurist / Chief Operating Officer (COO)
Head of Product Management & Operations
Head of Marketing & Sales
Head of Project Management
Head of Service Desk
Service Desk Engineer
adremes has a vision: we want to optimise radio and audio advertising trading and booking processes. We want to make the choice of radio advertising spots more dependent to real events and circumstances such as, for example, weather and traffic information. As an example, if it starts snowing in a region, a tire manufacturer can decide just-in-time to advertise his special offer for winter tires. We are building the first platform in Europe, in which radio advertising is totally data-driven. adremes automates the entire process from data enrichment to the booking and the payment.
To keep developing our platform and continuously adapt it to the specific requirements of our customers, we are now looking to recruit new professionals who can help to achieve our plans. Our team in Hamburg consists of experts with outstanding expertise in the radio industry – if you also want to shape the future of radio advertising with us, apply for one of the following positions, we are looking forward to receiving your application!