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We bring radio advertising into the digital age

Concept

As a communication and trading platform for radio and audio advertising, adremes provides a comprehensive suite of solutions for radio stations and advertising marketers who want to be prepared best for the progressive digitisation of advertising and the constant increase in technological requirements.

adremes sets up the basic technical conditions necessary for booking advertising in automated processes.

The initial focus is on a solution developed for FM radio and DAB+ and implemented as a cloud-based service (software as a service).The adaptation of adremes to online audio offerings (IP audio) and a link to DSPs is already at a planning phase.

In order to make communication between market players – both on the supply and the demand side – faster and more effective, the existing systems (scheduling and broadcast systems) are connected technologically via adremes Exchange (interface).

Press

„RMS baut mit adremes Programmatic Audio fürs UKW-Radio auf“

W&V, 22.09.2016

„RMS und adremes bauen Automatisierungs-Plattform“

Horizont, 22.09.2016

„Die Radiowerbung der Zukunft“

A3Marketing, 25.02.2016

„BLW und adremes schalten Radio Ad-Server live“

RadioWOCHE, 04.04.2016

„Grüße aus der Zukunft – Radiowerbung im Jahr 2020“

RadioWOCHE, 04.01.2016

„So verändert sich die Radiowerbelandschaft 2016“

ONEtoONE, 10.12.2015

„Fehler der Onliner vermeiden“

INTERNET WORLD Business, Ausgabe 04/2016

„Programmatic für UKW – was kann das bedeuten“

INTERNET WORLD Business, 13.04.2016

„Programmatic Advertising – Experimente in Echtzeit“

INTERNET WORLD Business, 17.12.2015

„Programmatic fürs Programm – Zukunftsmusik“

Kress, KressPro 1/2016

„Mitmachen oder weichen“

Horizont, 24.03.2016

„Progammatic Buying im Radio – Nichts geht automatisch“

Kress

„Radiowerbung- Fünf Schritte zur Automatisierung“

Horizont, 6. November 2015

Products

icon_dash
Constant update on latest sales figures, campaigns and bookings. Configuration section to adjust policies.
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icon_inventory
Automatic reception or manual input of tradable audio inventory. Provision of additional information on program and editorial content.
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icon_booking
Query and display of available audio inventory according to individual search criteria. Direct transmission of booking data to the traffic system of radio stations or marketers.
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icon_addeddata
Automated and custom-made refining of ad inventory via supplying additional data such as weather, traffic as well as program-related or individual editorial content. Added data con be provided both automatically and manually.
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icon_exchange
The interface enables the technological connection of the market players‘ existing systems.
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icon_policies
The rules of the negotiation (policies) of automated trading are set out by stations and marketers themselves.
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Partners

About

„adremes – innovating media services“ was established in 2014 in Germany and has its headquarters in Hamburg. adremes is the only European communication and trading platform for FM / DAB + radio and audio advertising and will soon offer solutions for digital audio as well. The technology company provides the best answers to the extensive automation of booking processes for radio advertising inventory.

Furthermore, thanks to adremes´ tools, radio stations and their advertising sales agencies can refine their radio advertising space in FM and DAB + by using added data. The policies (i.e. the rules of the game) of automated trading are directly decided by radio transmitters and marketers themselves. adremes already provides interfaces to classic radio systems (scheduling and playout systems) and continues providing more potential interfaces.

Team

Dr. Nico Aprile

Chief Executive Officer (CEO)

Vasco Winkler

Chief Operating Officer (COO)

Karna Brennecke

Head of Product Management & Operations

Julia Breitenkamp

Executive Assistant

Katharina Piotraschke

Executive Assistant

 

Lidia Ahlers

Finance

Maik Lenze

Head of Marketing & Sales

Carina Intemann

Communication Manager/PR

Dr. Mariadele Di Fabbio

Communication Manager

Jan Poelmann

Head of Project Management

Dirk Schneidereit

Project Manager

Anna-Lena Emke

Junior Project Manager

Oliver Starckjohann

Head of Service Desk

Sebastian Stein

Junior Service Desk Engineer

Lisa Haupt

Graphic Designer

Jobs

adremes has a vision: we want to optimise radio and audio advertising trading and booking processes. We want to make the choice of radio advertising spots more dependent to real events and circumstances such as, for example, weather and traffic information. As an example, if it starts snowing in a region, a tire manufacturer can decide just-in-time to advertise his special offer for winter tires. We are building the first platform in Europe, in which radio advertising is totally data-driven. adremes automates the entire process from data enrichment to the booking and the payment.

To keep developing our platform and continuously adapt it to the specific requirements of our customers, we are now looking to recruit new professionals who can help to achieve our plans. Our team in Hamburg consists of experts with outstanding expertise in the radio industry – if you also want to shape the future of radio advertising with us, apply for one of the following positions, we are looking forward to receiving your application!

Deine Aufgaben
  • Konzeption und Entwicklung komplexer Systemlösungen bzw. Softwareprodukte unter Einsatz moderner Entwicklungswerkzeuge wie .NET-Technologien und Web-Technologien
  • Weiterentwicklung unserer innovativen Softwarelösungen um neue Module in Front- und Backend (Web-Services, Datenbanken, Server-Intelligenz)
  • Begleitung des gesamten Entwicklungsprozesses von der Analyse bis zum Test

Mehr Informationen

Deine Aufgaben
  • Betreuung und Monitoring der Produktivsysteme
  • Qualifizierte Störungsannahme per Telefon und E-Mail
  • Dokumentation der Störungen, Priorisierung und Einordnung in das JIRA Ticket-System
  • Kontinuierliche Pflege der Wissensdatenbank (Confluence)
  • 1st/2nd Level-Störungsbearbeitung im Server-, Netzwerk- und Applikationsumfeld (LAN, WAN SQL, IIS, etc.)
  • Enge Zusammenarbeit mit der Projektleitung und Softwareentwicklung

Mehr Informationen

Deine Aufgaben
  • Implementierung der hauseigenen Technologieplattform bei den Publishern
  • Steuerung der Konzeption, Planung und Umsetzung von Schnittstellen und Softwaremodulen für Medienunternehmen in enger Zusammenarbeit mit unseren Softwareentwicklern
  • Handling mehrerer paralleler Projekte hinsichtlich Projektplanung, Risikobewertung, Ressourcen, Zeitplanung, Dokumentation und Kosten
  • Projektmanagement bei der Integration von Drittsystemen (DSP/SSP/DMP)
  • Funktion als Schnittstelle zwischen dem Kunden, unserer Entwicklung und dem Produktmanagement
  • Schulung von Mitarbeitern beim Kunden hinsichtlich der Nutzung der Plattform

Mehr Informationen

Important Dates

adremes auf den Österreichischen Medientagen in Wien
20./21. September 2017

adremes bei Bits & Pretzels in München
24. - 26. September 2017

Contact

adremes GmbH & Co. KG

Alstertor 9, D-20095 Hamburg
Phone: +49 40 4191 06 99 800
Fax: +49 40 4191 06 99 819
E-Mail: contact@adremes.com

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